eSIM guide

The best travel eSIM for Japan

Japan is the fastest-growing destination for Australian travellers — up roughly 85% since 2023 — and the most seasonal. If you're going for the snow between December and April, you're travelling in the busiest window of the year.

What a 10GB month costs in Japan

Same plan, same duration, five sellers. USD, checked 31 August 2026.

Nomad$16 cheapest
Ubigi$17
Saily$17.99
Airalo$18
Holaflyno fixed-data plans

Holafly sells no fixed-data plans anywhere — its 30-day unlimited plan is $73.90, which is a different product and so is not plotted on the same scale.

Our pick for Japan

Nomad

Nomad's 10GB for 30 days at $16 was the cheapest verified option, with Airalo at $18 close behind. For a ski trip where you're posting video daily, Saily's unlimited at $48.99 for 15 days gives you 5GB a day at full speed — more headroom than anyone else's unlimited.

See Nomad Japan plans →

Every verified plan

Prices in US dollars, read off each provider’s own page. Where we could not confirm a price, we say so rather than estimate.

ProviderFixed data plans (USD)Unlimited (USD)
Saily1GB/7d $3.99 · 3GB/30d $7.99 · 5GB/30d $10.99 · 10GB/30d $17.99 · 20GB/30d $24.9915d $48.99
Airalo1GB/3d $4 · 3GB/7d $8 · 5GB/7d $10 · 5GB/30d $11 · 10GB/30d $18 · 20GB/30d $253d $11.50 · 5d $17 · 7d $27 · 10d $34.50 · 15d $48 · 30d $69
Nomad1GB/7d $4 · 3GB/30d $7 · 5GB/30d $10 · 10GB/30d $16 · 20GB/30d $23 · 50GB/30d $35
The 10GB and 20GB prices were sale prices at the time of checking (normally $18 and $26).
3d $11 · 7d $25 · 14d $41 · 21d $49
Ubigi1GB/7d $4 · 3GB/30d $7 · 10GB/7d $14 · 10GB/30d $17 · 25GB/30d $338d $24 · 15d $48 · 30d $69
HolaflyNo fixed-data plans — unlimited only3d $11.90 · 5d $20.50 · 7d $27.50 · 10d $36.50 · 15d $50.50 · 30d $73.90
Prices checked by hand · 31 August 2026

Before you choose on price

The unlimited plans above are not unlimited. Here is what each one gives you at full speed.

ProviderFull speed untilThen throttled toHotspotPhone number
Saily 5GB/day1 Mbps Unlimited Optional paid add-on
Airalo 3GB/day1 Mbps Unlimited On some Data, Voice & Text packages and Discover+
Holafly ~2–3GB/day per third-party analysis; Holafly publishes no figure256–1024 kbps 1GB/day Never
Nomad 2GB/day512 kbps Supported Thailand 50GB plan only, per review; otherwise unclear
Ubigi No unlimited plan in several marketsn/a Unlimited Never — data only, no SMS

What these caps mean in practice →

Which network you actually roam onto

An eSIM is a roaming agreement with a local carrier. In Japan, that means:

ProviderLocal network
HolaflyKDDI and SoftBank
SailyKDDI and SoftBank
NomadKDDI au and SoftBank
AiraloSoftBank, plus one unnamed partner
UbigiNot disclosed

When Australians go to Japan

~950,000Australian trips — 12 months to June 2026, estimated
#3Rank among Australian destinations
31 AugustPrices last verified

The most seasonal major destination Australians visit — 159,090 trips in January against 61,650 in June, a 2.6x swing. Japan runs 103k–159k every month from December to April and briefly overtook Indonesia for second place in February 2026. Ski season is the whole story.